Trailer TV Spots - 'Mean Girls' (2024)

 

• The length is approximately 30 seconds which is a convention of TV spots
• The title ‘Mean Girls’ and the release date is shown all the way through the tv spot
• The audience are taken straight into the comical element of the narrative (showing distinct genre)
• The soundtrack again is very prominent, captivating and upbeat
• The editing is quite fast with lots of different shots of the film, almost giving a montage effect
• The audience are shown particularly funny and familiar parts of the narrative. (Such as character/actors from the original film)
• The text ‘GET READY’ creates buzz and excitement, helping to market the film
• The text ‘FOR A NEW TWIST FROM TINA FEY’ is again a way of using the old films success to market this film
• They show quick shots that are iconic from the original such as the Christmas dance scene (This is intertextuality help captivate the audience
• The release date and information is then shown